Tweets now appearing in Google’s search results
One of the many Google updates that has happened fairly recently is that they are now including tweets in their search results. This means that you can now catch up on any tweets that are relevant to the searches that you make in Google. You can read the official announcement here in Google’s Blog post . There is greater opportunity for your business or brand to gain more exposure when using Twitter now more than ever.
Due to Google’s new partnership with Twitter they have now been given full access to their API called Firehose . This is so they can pull real-time tweets seamlessly from Twitter without creating a heavy overload on their servers. Google has now updated their ranking algorithm to include the most popular or most relevant tweets that are specific to your searches. For Twitter, this brings them more visibility for their content and a chance to reach users who do not have a registered account with them.
It’s a great way to get real-time info when something is happening. And it’s another way for organizations and people on Twitter to reach a global audience at the most relevant moments.
How we can help turn your business into a social media machine
If you do not have a clear social media marketing strategy in place then we have trained professionals that will be able to tailor a social media campaign that is specific to your businesses requirements. From research, we have gathered that not all social networks can be effective in every industry, that is why we will only focus on the ones that can be the most effective by targeting the ones that your customers are most actively using.
By harnessing the power of social media marketing it can enable your business to increase further sales and monitor your brands reputation online. We can customise your businesses Facebook, Twitter or any social media profiles to represent your companies branding. At any time we can track your brand mentions or when your potential customers are asking questions about your products or services.
Whether your profiles require a flick of paint to improve your company’s image or if you require an effective strategy to reach out to your customers, then our social marketing campaigns will be something well worth considering.